Ad giant to scoop up 24/7 Real Media
Χαμός γίνεται με τα online media.
Ad giant to scoop up 24/7 Real Media
"WPP Group plans to buy 24/7 Real Media in a $649 million cash deal, bringing the latter's digital marketing technologies to the advertising giant."
Via CNET News.com
(Το WPP είναι το holding group στο οποίο ανήκει και η Ogilvy. )
Labels: Interactive Marketing, Ogilvy
posted by Panos @ 2:54 PM
1 Comments:
kai h grey, jwt, mediacom, mindshare, mediaedge cia, maxus, kai h nielsen kai kai kai..... ateleiwth h wpp. Kai to oksimwro einai oti ta arxika ths simainou Wires & Plastic Products
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